Real Vision is a financial media company delivering in-depth interviews, analysis, and documentaries for professional investors and finance professionals.
Antho partnered with Real Vision to strengthen their finance function, advising on capital raise strategy, improving budgeting and forecasting processes, and supporting leadership recruitment—helping position the company for scalable growth and successful fundraising.
Our work with Real Vision centered around four pillars of focus:
Capital Raise Support
We supported Real Vision’s $10M Series B financing by refining investor narratives, coordinating communications, and helping secure capital at an attractive valuation.
Cap Table & Equity Modeling
We managed Real Vision’s capitalization table and equity allocations, providing scenario modeling to support fundraising strategy, investor relations, and executive compensation planning.
Web & Product Analytics
We developed advanced content personalization and automated key SaaS metric calculations to boost user insights and operational accuracy.
Executive Search
We helped Real Vision identify and onboard key finance executives, strengthening their leadership team during a critical phase of growth and operational scaling.
Capital Raise Support
Real Vision tasked us with supporting their $10 million Series B capital raise during a pivotal growth stage. We helped refine their fundraising narrative and pitch materials to clearly communicate the company’s vision and financial trajectory.
In addition to narrative refinement, we coordinated investor communications and advised on valuation strategy, positioning Real Vision to successfully secure funding from both new and existing investors at an attractive valuation.
Capital Table & Equity Modeling
Real Vision required robust capital table management to support fundraising, investor relations, and executive incentives. We provided detailed equity modeling and scenario analysis to navigate complex ownership structures.
Our work helped align equity allocations with strategic goals, ensuring transparent governance and enabling Real Vision to make informed decisions around capitalization and compensation as they scaled.
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Web & Product Analytics
Real Vision sought to deepen user engagement and gain clearer insights into content consumption patterns. We designed a custom video recommender system and user-level engagement algorithms tailored to their unique content ecosystem.
Alongside this, we automated key SaaS metric calculations—such as revenue recognition and lifetime value—to improve operational accuracy and provide leadership with timely, actionable insights for decision-making.
Executive Search
Real Vision engaged us to strengthen its finance leadership amid a rapid growth phase. Our work focused on aligning leadership capabilities with the company’s evolving strategic and operational demands, ensuring the right talent was in place to support scaling efforts.
We partnered closely with the executive team to identify, vet, and onboard key finance leaders, helping Real Vision build a finance function capable of driving rigorous financial management, operational discipline, and strategic planning as the company expanded.
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